85" Neo QLED 8K QN990F Samsung Vision AI Smart TV

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19 Years Global No. 1 TV Brand*

* Source – Omdia, Feb 2025. Based on overall TV market share by manufacturer on an annual unit & revenue basis.

Canstar Innovation Excellence 2025

“Samsung’s Glare Free display technology, validated by UL certification, stands out for its innovation”

2019-2025 Roy Morgan Most Trusted Brand

“Samsung has top-tier products across many categories and are always striving for excellence.”

2025 Finder Award

Highly commended in the Recommended Brand, Love Brand & Trust Brand categories

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It’s your show with Samsung Vision AI

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Key features at a glance

Companion that enriches your life

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A smart voice assistant

Bixby

With updated intelligence, Bixby in your Samsung AI TV is the center of your AI home. It can process multiple commands at once, and it's better at grasping the wider context. Enjoy smoother conversations, easier searches, more intuitive reactions and seamless device control.* ¹

Settings that intelligently optimise picture and sound

AI Mode

AI Mode offers a quick access menu to adjust adaptive picture and sound settings, intelligently optimising your TV experience to the surroundings and the content you're watching.

Sound that adjusts to your surroundings & content

Adaptive Sound Pro

Experience sound just as the creators intended, with clear voices and vivid, balanced tones. Your TV's AI processor recognises different sounds and optimises them based on characteristics of both the room and audio content, before ultimately refining them with audio remastering technology.* ²

Unlock your imagination, Choose your keyword theme, Nature, Party mood, Seize your day, Happy Holiday, Deco, Inspire me. Seize your day click. What appeals to you? 3 images, Regenerate, Restart. Regenerate click. 3 new images. Middle image click. Selected image has been saved. AI-generated content.³

Unlock your imagination, Choose your keyword theme, Nature, Party mood, Seize your day, Happy Holiday, Deco, Inspire me. Seize your day click. What appeals to you? 3 images, Regenerate, Restart. Regenerate click. 3 new images. Middle image click. Selected image has been saved. AI-generated content. Playing video

Make your own AI generated on screen images to match the mood for your day

Generative Wallpaper

Simply choose the keywords that capture the ambiance you want to get, and let the Generative Wallpaper work its magic. The AI will provide stunning images that beautifully fits your selection. Share the joy of making your own visual experience with your loved ones and effortlessly change your home's atmosphere, no matter the occasion.* ³

A dog barks in a living room. A microphone connected to the TV detects the noise. In response to the noise, the TV plays a scene of two boys and a puppy running along a sunflower field to soothe the barking dog.⁴

A dog barks in a living room. A microphone connected to the TV detects the noise. In response to the noise, the TV plays a scene of two boys and a puppy running along a sunflower field to soothe the barking dog. Playing video

Stay connected to your pets while you're away

Pet Care

Use your TV as a pet-sitting assistant when you're outside. Your TV can detect noises like barking through its microphone, and then automatically turn on your pet's favourite content to calm them down.* ⁴

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Compared to 2025 Neo QLED 4K (NQ4 AI Gen2)

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Picture Quality

More about
Picture Quality

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Intelligently enhanced colour expression

Colour Booster Pro

Colour Booster Pro transforms the way you experience TV by leveraging AI to intelligently enhance colour expression, making each scene more vivid and dynamic.* ⁷

Three architectural details of an Italian landmark are transformed into an exquisite 8K resolution. Then, a ripple starts from the center of the scene and spreads out to all the edges, revealing the entire scene in pristine \"8K Association Certified\" quality.⁸

Three architectural details of an Italian landmark are transformed into an exquisite 8K resolution. Then, a ripple starts from the center of the scene and spreads out to all the edges, revealing the entire scene in pristine \"8K Association Certified\" quality. Playing video

One step closer to reality

Real 8K Resolution

See content at its best on the big screen with the ultimate clarity of 33 million pixels. Providing four times higher resolution than 4K it is just a step away from reality.* ⁸

Sharpens and smooths the motion of objects and text with NQ8 AI Gen3 Processor

AI Motion Enhancer Pro

Our NQ8 AI Gen3 processor leverages AI to sharpen and smooth out the motion of text. This takes watching live sports to another level.* ⁹

Exceptional brightness, colour and contrast unveiled

Neo Quantum HDR 8K Pro

Take your HDR10+ viewing experience to the next level with spectacular clarity even in the brightest of rooms with our highest peak brightness and extraordinary colour, contrast and details, now available on streaming services.* ¹⁰

Transform your content quality

Auto HDR Remastering Pro

Automatically upscale your standard dynamic range (SDR) content into high dynamic range (HDR-like) quality by using AI algorithms scene-by-scene to deliver brighter highlights, more vibrant colours and clearer details.* ¹¹

Life like Depth

Real Depth Enhancer Pro

Enhance your viewing experience with a realistic 3D-like picture that can mirror how the human eyes process depth in real life by increasing foreground contrast on your TV, thanks to enhanced backlight control.* ¹²

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Gaming Experience

More about
Gaming Experience

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Get ultra-smooth motion for games up to 240Hz

Motion Xcelerator 240Hz

Level up your gaming experience with exceptional motion enhancements up to 240Hz VRR. Providing crisp visuals at high speeds, unlock peak performance in every round.* HDMI 2.1 compatibility provides access to ultra-high bandwidth for compatible devices, helping you keep ahead of the competition.* ¹⁴

The TV's AI detects that the game on screen is an RPG and optimizes various settings to match. The screen changes over to a sports game. The TV's AI detects the new game genre and re-optimizes the settings to match.¹⁵

The TV's AI detects that the game on screen is an RPG and optimizes various settings to match. The screen changes over to a sports game. The TV's AI detects the new game genre and re-optimizes the settings to match. Playing video

Seamless game setting optimisation

AI Auto Game Mode

Let your TV automatically detect your game type and select the optimal settings, for a hassle-free gaming experience.* ¹⁵

Optimise your gaming experience

Game Bar

Easily take control and quickly access and navigate settings that can take your game to the next level from the Game Bar.* ¹⁶

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Sound

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In a living room, a couple sits on a sofa and watches TV. The TV’s front speakers are lit up and soundwaves emanate from a TV’s side and up-firing speakers, travelling in multiple directions to surround the couple in a dome of sound and fill the room. Dolby Atmos logo.¹⁷

In a living room, a couple sits on a sofa and watches TV. The TV’s front speakers are lit up and soundwaves emanate from a TV’s side and up-firing speakers, travelling in multiple directions to surround the couple in a dome of sound and fill the room. Dolby Atmos logo. Playing video

An incredible Dolby Atmos experience

Dolby Atmos®

Enjoy incredible sound with Dolby Atmos support to deliver larger-than-life audio experiences.* ¹⁷

A TV shows a concert scene. When Q-Symphony is off, the soundbar under the TV plays audio by itself, giving off small sound waves. When Q-Symphony is on, the TV and soundbar play audio together, with both giving off large sound waves in sync.¹⁸

A TV shows a concert scene. When Q-Symphony is off, the soundbar under the TV plays audio by itself, giving off small sound waves. When Q-Symphony is on, the TV and soundbar play audio together, with both giving off large sound waves in sync. Playing video

Synchronised sound from your TV and Soundbar*

Q-Symphony

Immerse yourself in sound from both your Samsung TV and Soundbar* orchestrated in harmony. Q-Symphony allows the speakers in your TV and compatible Samsung Soundbar to work simultaneously for a true surround sound effect without muting the TV speakers. ¹⁸

A person on a motorcycle is making circles on the screen. Object Tracking Sound Pro tracks the movement of the motorcycle.¹⁹

A person on a motorcycle is making circles on the screen. Object Tracking Sound Pro tracks the movement of the motorcycle. Playing video

Experience audio in action

Object Tracking Sound Pro

Enjoy captivating sound that uses eight strategically positioned speakers to track motion on screen, creating a multi-directional audio experience, making you feel like you are in the heart of the action.* ¹⁹

Catch every word with minimal distractions

Active Voice Amplifier Pro

Enjoy clear dialogue, no matter what's going on. Our AI technology enhances voice clarity by analysing ambient noise and background sounds from your content.* ²⁰

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One UI Tizen

Enjoy 7 years of
new TV experiences
for free

Find world famous galleries in your TV

Art Store

Now expand your art gallery to Neo QLED 8K. Find your favourite piece of artwork from the world’s leading museums and artists. Discover new artwork with relevant and timely art selections chosen by Samsung’s art experts to discover art pieces that complement each season, holiday and mood.*²²

More about
One UI Tizen

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Array of screens showing various content. Aerial shot reveals more screens and vast amount of content available. Endless Free Content. Other screens appear. Experience, smart, beyond. Screens move to the side as if scrolled through. TV show, sports, movie, drama, music. Upscale Your Entertainment.²³

Array of screens showing various content. Aerial shot reveals more screens and vast amount of content available. Endless Free Content. Other screens appear. Experience, smart, beyond. Screens move to the side as if scrolled through. TV show, sports, movie, drama, music. Upscale Your Entertainment. Playing video

Access 300+ free channels* including Samsung TV Plus^ channels

Endless Free Content

Enjoy news, sports, movies, entertainment, music, kids’ shows and more. With new content continuously added, there’s always more to explore! ²³

Free TV channels, with 100+ additional channels

Samsung TV Plus

No need to pay for another subscription, enjoy free live streaming TV with Samsung TV Plus.* Choose from a variety of channels offering news, sports, entertainment and more. All you need is an Internet connection. ²⁴

Your privacy. Secured. On Samsung TVs.

Samsung Knox Security

Feel at ease with a multi-layered security solution which helps to shield your data. Even compatible Home IoT devices connected to your Samsung TV are secured. Regular updates further fortify your TV, helping to protect it from future threats .* ²⁵

The home screen for Samsung Daily+ shows apps and services. The screen scrolls down to highlight the Most Used smart devices. Screen scrolls up and shows the category switching from Featured to Health. Scrolls back down to show the Workout Tracker options. The Galaxy Watch 6 option is highlighted.²⁶

The home screen for Samsung Daily+ shows apps and services. The screen scrolls down to highlight the Most Used smart devices. Screen scrolls up and shows the category switching from Featured to Health. Scrolls back down to show the Workout Tracker options. The Galaxy Watch 6 option is highlighted. Playing video

Daily management for your favourite activities

Samsung Daily+

Easily manage your daily activities from your TV. Access apps and services such as Workspace where you can work from the big screen by connecting your compatible PC, mobile or laptop and the Workout Tracker where you can get fit with your real-time exercise data on screen during your home workout.* ²⁶

A man looks at a blank TV screen. The screen activates to display Daily Board, which shuffles through widgets for Weather, Memo, Music, Home Stats, Samsung TV Plus and Tips. It also displays the time and date, along with a voice prompt to play relaxing music.²⁷

A man looks at a blank TV screen. The screen activates to display Daily Board, which shuffles through widgets for Weather, Memo, Music, Home Stats, Samsung TV Plus and Tips. It also displays the time and date, along with a voice prompt to play relaxing music. Playing video

Access useful info throughout the day even when your TV is off

Daily Board

Provide useful information throughout the day even when the TV is turned off. You can customise your Daily Board with loads of widgets such as Weather, Memo, SmartThings, Music, Tips, and more. Daily Board wakes up hands free through voice activation or when you get near your TV. ²⁷

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SmartThings

Connect and manage your smart home devices,
all from your TV

SmartThings

Control your compatible Samsung and third-party devices through your Samsung smart TV. Monitor your electricity usage, control your lighting, be notified when your washing is finished, or view your home cameras from your couch. Designed to make your life easier, more secure, and more connected.*

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More about
SmartThings

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Gesture to control with your watch

Universal Gesture

Easily control your TV with your smartwatch. Just wear your Galaxy Watch* and use hand gestures, like pinching to select an option, or moving your wrist back and forth for pause and play. ²⁸

When AI Energy Mode is off, the surroundings around the TV appear bright. A smartphone screen displaying AI Energy Mode pops up, and it switches from Off to On. With adaptive brightness and AI Energy Mode activated, the energy level decreases significantly, and the scale shifts from day to night.²⁹

When AI Energy Mode is off, the surroundings around the TV appear bright. A smartphone screen displaying AI Energy Mode pops up, and it switches from Off to On. With adaptive brightness and AI Energy Mode activated, the energy level decreases significantly, and the scale shifts from day to night. Playing video

Monitor energy consumption with intelligent analysis

AI Energy Mode

Easily monitor your power consumption by activating AI Energy Mode. This feature automatically detects and analyses surrounding light levels and usage behaviours to adjust the brightness if required. ²⁹

A Galaxy smartphone displays Quick Remote mode, which is used to increase the volume of a nearby TV as it shows a scene of a woman playing guitar.³⁰

A Galaxy smartphone displays Quick Remote mode, which is used to increase the volume of a nearby TV as it shows a scene of a woman playing guitar. Playing video

Control your TV from your mobile phone

Quick Remote

Through your SmartThings mobile app you can access key Samsung Tizen TV features such as media, features, ambient mode and menu. Quick Remote can also act as your TV remote allowing you to change channels, adjust the volume, and much more right from your phone.* ³⁰

Spatial 3D sound with Galaxy Buds

360 Audio Mode

Immerse yourself in the scene with fluid sound from all around. Samsung TVs pair seamlessly with Galaxy Buds to deliver multi-directional 3D audio. With enhanced head tracking, it even syncs the direction of sound with your head movements.* ³¹

Transform your TV into a karaoke stage

Karaoke

Have fun with friends and family with the karaoke feature in Samsung Daily+. You can even connect your phone to use as a mic. No need for any separate equipment — your singing setup is already here.* ³²

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Design

An experience without any boundaries

Infinity Air Design

With a near edge-to-edge display, you can be captivated by a full picture, with virtually no bezel. The slim profile and Infinity Air stand make the TV look like it is floating in the air.*³⁴

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Video Close Playing video Neo QLED 8K's Infinity Air Design is shown from many dynamic angles. A view of the front, then side profile. A close-up of the slim side frame and corners along with the round speakers on the back of the TV. A close-up of the stand then zooms out to a full view of the Neo QLED 8K blending into the background.

Sustainability

Empowering more people to enjoy TV

Audio Subtitles

Audio Subtitles recognises subtitles and reads them aloud, improving the accessibility of your content. It doesn’t just enhance your entertainment but also makes it more inclusive, especially for viewers with different visual abilities.³⁵

Control multiple devices with a remote charged by sunlight and indoor lighting

SolarCell Remote

Keep your coffee table clutter-free with Samsung’s SolarCell One Remote for easy control of your compatible devices.* Partly made with recycled plastics** and powered by sunlight and indoor lighting, you'll never need disposable batteries again.*** ³⁶